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The Least Common Marketing Research Technique Used to Segment Customer

question 46

True/False

The least common marketing research technique used to segment customer data is cluster analysis.


Definitions:

USPTO

The United States Patent and Trademark Office, a federal agency responsible for issuing patents and registering trademarks.

Trademark Infringement

Unauthorized use of a trademark, which can lead to confusion, deception, or misunderstanding about the source of goods or services.

Trade Dress

Refers to the visual appearance of a product or its packaging that signifies the source of the product to consumers.

Logo

A graphical symbol or design used by organizations to aid and promote instant public recognition.

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