How Do Marketers Use Geographic Factors? Give Examples

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The Answer is Given societal differences, international tourist destinations can wreak havoc with logistics.For example, while Brits and Germans tend to be orderly in queuing, customers from many other countries and cultures are more unruly.There can be cultural differences within a country-a spicy salsa in the U.S.Southwest is very hot, whereas it is formulated to be milder for wimpier customer palates in the Northeast.Urban living affords certain elements of entertainment, and smaller town living is different.Climate offers still another consideration; snow-blowers tend to sell better in the North than in the South, whereas the reverse is true for chlorine.

How Do Marketers Use Geographic Factors? Give Examples

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