Perishability Is a Unique Service Characteristic

question 57

Multiple Choice

Perishability is a unique service characteristic. From the following list, choose the marketing implication most closely related to this characteristic.

• A)Need to use promotion and pricing to even out demand patterns.
• B)Use physical cues in promotions to help customers evaluate service quality.
• C)Emphasize strict quality control standards.
• D)High-level training for service personnel.

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Definitions:

Denominator

The bottom number in a fraction that shows into how many parts the whole is divided.

Three Figure Accuracy

The accuracy of a number rounded to the nearest hundred; signifies a level of precision.

Pair of Equations

A pair of equations that are simultaneously solved to identify a shared solution for their variables.

Three Figure Accuracy

The precision of a numerical value rounded to the nearest hundredth, typically used in scientific or technical contexts.