Share Points Are

question 25

Multiple Choice

Share points are

• A) the ratio of sales revenue of the firm to the total sales costs.
• B) the percentage points of market share used as the common basis of comparison.
• C) the sales revenue generated by different products within the firm expressed as a percentage.
• D) a measure of the quantitative value or trend of a marketing activity or result divided by the total marketing effort of the firm.
• E) the total number of a product sold in one year compared to the cumulative total sold since its introduction, expressed as a percentage.

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Definitions:

Primary Liability

The direct responsibility to pay a debt or fulfill an obligation, without relying on another to first default.

Certified Check

A personal check for which the issuing bank guarantees payment by certifying that sufficient funds are available and set aside.

Liable

Legally responsible or obligated, often in the context of owing compensation for harm or damages caused.

Liability

A legal responsibility for one's actions or omissions, which may result in having to pay damages or make restitution in a civil lawsuit.