The Salesperson's Objective Is to Ensure That the Customer Is

question 165

Multiple Choice

The salesperson's objective is to ensure that the customer is satisfied with the product or service during which stage in the personal selling process?

• A) follow-up
• B) prospecting
• C) presentation
• D) preapproach
• E) close

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Definitions:

Project Profitability Index

A financial metric that compares the present value of a project's expected cash flows to its initial investment, used to evaluate the relative profitability of investments.

Discount Rate

The rate of interest applied in DCF evaluations to estimate the current worth of future cash inflows.

Net Present Value

The difference between the present value of cash inflows and the present value of cash outflows over a period, used in capital budgeting to assess profitability.

Sales Revenues

The total amount of money generated from sales of goods or services before any expenses are subtracted.