In the Personal Selling Process, a Telemarketer for a Life

question 60

Multiple Choice

In the personal selling process, a telemarketer for a life insurance firm who calls and asks the head of the household, "If you were to die tomorrow, would your family be cared for?" is engaged in

• A) stimulus-response selling.
• B) closing the sale.
• C) prospecting.
• D) order taking.
• E) creating a preapproach.

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Definitions:

Raise Awareness

Efforts aimed at increasing public understanding and consciousness about specific issues.

Fear Of Obesity

A heightened concern or phobia pertaining to gaining weight or being overweight, often leading to significant anxiety or restrictive eating behaviors.

Significant Weight Loss

A noticeable reduction in body weight that can result from various factors such as diet, exercise, or health conditions.

Eating Disorder

Psychological disorders characterized by abnormal or disturbed eating habits, which can significantly impact health and well-being.