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What Are the Six Stages of the Personal Selling Process

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What are the six stages of the personal selling process? What is the objective of each stage?


Definitions:

Perceptual Set

A mental predisposition to perceive one thing and not another.

Critical Period

A specific time during development when exposure to certain stimuli or experiences is necessary for proper development of a particular skill or behavior.

Appropriate Syntax

The set of rules that dictate the proper arrangement of words in sentences to convey clear meanings in a specific language.

Sign Language

A form of communication using visual gestures and signs, predominantly used by deaf and hard of hearing people.

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