Figure 21-3 -As Shown in Figure 21-3 Above, Box a Is the Is

question 108

Multiple Choice

Figure 21-3
-As shown in Figure 21-3 above, Box A is the ________ stage in the personal selling process.

• A) approach
• B) preapproach
• C) presentation
• D) prospecting
• E) follow-up

---

Definitions:

High Differentiation

A strategy or condition in which a company or organization develops a diversity of products, services, or roles to cater to various market needs or internal efficiencies.

Organizational Units

Constituents or subdivisions within an organization, each with specific roles or functions.

Horizontal Division

Involves the separation of tasks within an organization based on specific functions or roles, promoting specialization.

Key Themes

Central topics or issues that are of utmost importance within a specific context or area of study.