A Business Model

question 43

Multiple Choice

A business model

• A) is a road map for the marketing activities of an organization for a specified future time period.
• B) consists of the strategies an organization develops to provide value to the customers it serves.
• C) is a measure of the quantitative value or trend of a marketing activity or result.
• D) consists of the detailed day-to-day operational decisions for an organization.
• E) is the means by which organizational goals are to be measured and documented.