To Move an SBU from Its Current Position on a BCG

question 311

Multiple Choice

To move an SBU from its current position on a BCG business portfolio analysis, a manager should concentrate mostly on

• A) influencing the relative market share.
• B) enhancing employee motivation to move a low-valued SBU to a higher one.
• C) adding a variety of new SBUs that will force out older ones.
• D) influencing the market growth rate.
• E) simplifying its offerings by removing features.

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Definitions:

Perfectly Competitive

A market structure where there are many buyers and sellers, products are identical, and there is free entry and exit in the market.

Production Technology

The quantitative relationship between inputs and outputs.

Input Demand

Input demand refers to the quantity of goods and services a firm requires to produce its own products, often influenced by the price of these inputs and the firm's level of output.

Normal Return

The typical profit that is expected from a standard investment or business activity, accounting for the cost of capital.