An Ad for Hydroxycut, a Dietary Supplement Sold as a Weight

question 236

Multiple Choice

An ad for Hydroxycut, a dietary supplement sold as a weight loss aid, depicts a handsome man with an open shirt with ripped abdominal muscles who claims that he "was shocked at how fast Hydroxycut worked" when he lost 27 pounds. This ad is using

• A) a rhetorical appeal.
• B) a sex appeal.
• C) a humorous appeal.
• D) an appeal to self-esteem.
• E) a fear appeal.

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Definitions:

Industrial Societies

Societies characterized by the large-scale production of goods through mechanized and technological processes, often associated with urbanization and changes in social structures.

Booker T. Washington

An influential African American educator, author, and orator in the late 19th and early 20th centuries, who advocated for the economic and academic uplift of Black people.

W.E.B. Du Bois

An influential African-American sociologist, historian, and civil rights activist known for his leadership in the Niagara Movement and co-founding the NAACP.

Progressive

Relating to or advocating progress, change, or reform, especially in social or political matters.