To Help Consumers ________, Marketers Try to Make Them Tangible

question 55

Multiple Choice

To help consumers ________, marketers try to make them tangible or show the benefits of using the service.

• A) assess and compare services
• B) reduce inconsistency
• C) increase interaction with service providers
• D) appreciate the flexibility of services
• E) understand the interdependence of services

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Definitions:

Individual Items

Separate or distinct objects or units, considered independently from others in a set or collection.

Organization

The act or process of arranging elements into a structured and coherent form, or an entity comprising multiple people working towards a common goal.

Mnemonics

Memory aids, especially those techniques that use vivid associations to enable the retrieval of information.

Organizing Material

The process of arranging or structuring information and resources in a systematic way to enhance understanding, retrieval, and use.