Development Is the Stage of the New-Product Development Process in Which

question 117

Multiple Choice

Development is the stage of the new-product development process in which

• A) initial ideas are generated and discussed.
• B) an idea on paper is turned into a prototype.
• C) product characteristics and product benefits are selected.
• D) cross-functional team members and leaders are selected and initial tasks are assigned.
• E) the first version of a product enters the marketplace.

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Definitions:

Scientifically Verified

Refers to concepts, hypotheses, or theories that have been confirmed through the scientific method via experimentation, observation, and analysis.

Explanations Tested

The process of assessing the validity or effectiveness of reasons or justifications through empirical evidence or experimentation.

Behavioral Sciences

The study of human and animal behavior through observation and scientific analysis, including fields like psychology, anthropology, and cognitive science.

Organizational Behavior

The study of how individuals and groups interact within an organization and how this affects the organization’s performance and culture.