In Terms of Price, Which Type of Consumer Product Would

question 89

Multiple Choice

In terms of price, which type of consumer product would be relatively inexpensive?

• A) shopping product
• B) convenience product
• C) specialty product
• D) unsought product
• E) supplies

---

Definitions:

Automobile Manufacturers

Companies that design, produce, market, and sell motor vehicles.

Consumer

An individual or group who purchases goods and services for personal use.

Industrial Distributors

Companies that specialize in distributing goods, typically in large quantities, from manufacturers to various end users or retailers.

Marketing Channels

Pathways or routes through which goods and services flow from the producer to the consumer, including intermediaries like distributors and retailers.