Those Who Execute the Media Plan, Select Specific Media, and Monitor

question 48

Multiple Choice

Those who execute the media plan, select specific media, and monitor the execution of the media schedule developed by media planners are called:

• A)media implementers.
• B)media researchers.
• C)media buyers.
• D)agency coordinators.
• E)copywriters.

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Definitions:

Ethnicity

Ethnicity refers to the shared cultural, linguistic, or ancestral traits that group people together, differentiating them from other groups.

Race

A categorization of humans based on shared physical or social qualities into groups generally viewed as distinct within a given society.

Women With MBAs

Refers to female individuals who have earned Master of Business Administration degrees, highlighting their advanced education in business management.

Earn Less

Receiving a lower income or fewer financial rewards compared to others in similar positions or roles.