When Jacob First Thought of Buying a New Vehicle, He

question 80

Multiple Choice

When Jacob first thought of buying a new vehicle, he could name at least eight SUV models. His friend Emily could think of only four. Jacob spent several weeks researching SUVs and rejected five of the models. His evoked set is now smaller than Emily's. Why?

• A) A product is not likely to be in the evoked set once it has been considered and then rejected.
• B) The evoked set is gender specific in that women remember products better than men.
• C) Social risk creates a cognitive dissonance that makes certain products difficult to consciously remember.
• D) The evoked set contains only the products that can be remembered at any given time.
• E) Functional risk creates a cognitive dissonance that makes certain products difficult to consciously remember.

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Definitions:

Petty Cash Account

A modest sum of money maintained readily available for covering various minor outlays instantly.

Establishing

The process of setting up or founding something, such as a new business, system, or set of rules.

Replenishing

The act of refilling or restocking to maintain an adequate level of supplies or inventory.

Voucher System

A control mechanism in accounting that uses vouchers as evidence for transactions before they are posted to accounts, enhancing financial accuracy and integrity.