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In a Major Study of Factors That Determine If Commercials

question 42

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In a major study of factors that determine if commercials would be persuasive, it was found that the single most important factor was whether the communication contained a message which stressed a unique benefit or product feature.


Definitions:

Cannabis

A psychoactive drug from the Cannabis plant used primarily for medical or recreational purposes.

Hear Colors

A phenomenon related to synesthesia, where individuals associate or perceive colors when they hear sounds or music.

Psychedelic

Relating to or denoting drugs (especially LSD) that produce profound changes in perception, mood, and thought.

Hallucinogens

Substances that alter perception, thoughts, and feelings, leading to experiences that differ from objective reality.

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