The Bird of Paradise Flower Is One of the World's

question 104

Multiple Choice

The Bird of Paradise flower is one of the world's most stunning tropical flowers standing tall and radiant with colour. When Josiah knows he is receiving flowers from Hawaii, he e-mails all of his customers who he knows enjoys the flower, and informs them of the upcoming shipment. Josiah's program is an example of:

• A) frequent shopper programs
• B) gaining competitive advantage
• C) special customer services
• D) special customer sales promotions
• E) 1-to-1 retailing

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Definitions:

Bond Sales

The process of selling debt securities or bonds to investors as a way of raising capital for governmental bodies or corporations.

Interest Rates

The cost of borrowing money or the return on savings, usually expressed as a percentage.

Lower

To reduce in height, intensity, or amount.

Short-term Sources

Financial resources or funding options available to a company for a period typically less than a year, used to fulfill immediate financial needs.