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Why Are Virtual Communities So Important to Marketers? Explain Your

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Why are virtual communities so important to marketers? Explain your response.


Definitions:

Multinational Company

A corporation that operates in several countries, managing production or delivering services in multiple international locations.

Foreign Cultures

Refers to the diverse traditions, languages, ceremonies, expressions, and artifacts of various global communities differing from one's own.

Business Ties

Refers to the relationships and connections between individuals and entities in a professional context, often influencing business decisions and opportunities.

Global Market Share

The portion of the international market that a company controls, often expressed as a percentage of total global sales in its industry.

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