Understanding Customer Needs Is the _________ Step in Market Segmentation

question 7

Multiple Choice

Understanding customer needs is the _________ step in market segmentation.

• A)first
• B)second
• C)third
• D)fourth

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Definitions:

Decreases

A reduction or decline in value or quantity.

Generalizing

Making broad statements or conclusions based on limited evidence or from a few examples.

Sample

A subset of individuals, items, or data taken from a larger population, used to conduct statistical analysis without examining the entire population.

Illusion Of Control

The tendency for people to overestimate their ability to control events; an unrealistic belief in one's influence over external events.