When You Set Out to Buy a Blu-Ray Player for Yourself

question 32

Multiple Choice

When you set out to buy a Blu-ray player for yourself, factors you might consider before purchase, which represent both the objective attributes of a brand and the subjective ones you use to compare different products and brands, are called

• A)informational alternatives
• B)buying decision-makers
• C)hot buttons
• D)evaluative criteria

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Definitions:

Inheritance

The transmission of genetic information from parents to offspring, or the reception of traits, property, or titles by legal succession or will.

Personality

The unique combination of emotional, attitudinal, and behavioral response patterns of an individual.

Cattell

A reference to Raymond Cattell, a psychologist known for his work in personality theory, including the development of the 16 personality factor model.

Personality

The fusion of distinct traits that constitute a person's unique character.