The Purpose of Including Both Personal and Impersonal Language in a Bad-News

question 21

Multiple Choice

The purpose of including both personal and impersonal language in a bad-news message is to

• A) separate readers from bad news and associate them with good news.
• B) associate readers with good news and separate them from bad news.
• C) avoid assuming any responsibility for the situation.
• D) provide a smooth transition from opening to buffer to closing.
• E) imply that the effect will be routine and therefore minimal.

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Definitions:

Confidence Interval

A span of values, taken from sample statistics, seen as likely to encase the value of an unidentified population parameter.

Confidence Level

The probability, expressed as a percentage, that a parameter lies within a specified range of values (confidence interval).

Population Mean

The average value of a property in a population.

Confidence Interval

A range of values, derived from the sample data, that is likely to contain the value of an unknown population parameter, with a certain degree of confidence.