Scenario 10.4 Use the Following to Answer the Questions

question 15

Multiple Choice

Scenario 10.4
Use the following to answer the questions.
When Silk Soymilk began packaging its chocolate milk in single-serving sizes, the company chose drink boxes that did not need refrigeration. The boxes were only sold in shrink-wrapped sets of six. Single boxes were not available at grocery stores or convenience markets. Once the Silk chocolate product was selling well, they also began offering the Silk Soymilk vanilla flavor in the same type packaging. The Silk Soymilk brand, logo, and look of the boxes were the same as its larger half-gallon versions. The only difference in packaging style was the brown color for chocolate milk and the color white for vanilla.
-Refer to Scenario 10.4. Which of the following is not a function of the packaging strategy chosen by Silk Soymilk?

• A) It protects and preserves the product.
• B) It offers convenience to customers.
• C) Its size and shape help make storage easier.
• D) It is harmful to the environment.
• E) It most likely appeals to children and those with active lifestyles.

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Definitions:

Post-Traumatic Stress Disorder

A psychological condition resulting from exposure to or being a direct witness to a horrifying incident, leading to recurring flashbacks, nightmares, and intense anxiety.

Rapid Heart Rate

A condition where the heart beats significantly faster than normal, which can be a response to stress, exercise, or medical conditions.

Anxiety

A feeling of worry, nervousness, or unease about something with an uncertain outcome, often accompanied by physical sensations.

Helplessness

A psychological state resulting from experiencing uncontrollable events, leading to perceived lack of control and diminished motivation to act, often associated with depression.