Examlex
Packaging can be used to communicate symbolically the quality or premium nature of a product.
Carbon Footprint
The total amount of greenhouse gases emitted by an individual, organization, event, or product, usually expressed in equivalent tons of carbon dioxide (CO2).
Hybrid Automobiles
Vehicles powered by a combination of an internal combustion engine and one or more electric motors, using energy stored in batteries.
Green Consumers
Individuals who prefer to buy products and services that are environmentally friendly and produced in a sustainable manner.
Immediate Marketing Environment
The external factors including suppliers, distributors, customers, and competitors that directly affect a company's marketing activities.
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