The Single Most Important Factor When Designing or Redesigning Servicescapes

question 58

Multiple Choice

The single most important factor when designing or redesigning servicescapes is:

• A)functionality
• B)the consumer
• C)the staff
• D)the aesthetics
• E)the environment

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Definitions:

Hinduism

A major world religion originating on the Indian subcontinent and comprising several and varied systems of philosophy, belief, and ritual.

Buddhism

A religious and philosophical system founded by Siddhartha Gautama ("the Buddha") in the 5th century BCE, centering on the pursuit of enlightenment and liberation from suffering.

Steatite Seals

Small carved objects, often from the Indus Valley civilization, made of soft stone (steatite) and used for stamping on clay or sealing documents.

Indus Valley

An ancient civilization that flourished in the Indus River basin, known for its advanced urban planning, architecture, and agricultural practices.