In Terms of Product Differentiation, Convenience Refers to ________

question 43

Multiple Choice

In terms of product differentiation, convenience refers to ________.

• A)how long a product functions optimally
• B)how unique a product is when compared to others
• C)how efficient a product is in meeting consumers' primary needs
• D)how easy it is for customers to purchase a product

---

Definitions:

IT Impacts

The effects or outcomes that information technology has on society, the economy, businesses, and individual lives, which may include changes in efficiency, communication, and accessibility.

Transportation

The movement of people or goods from one location to another through various modes like road, rail, air, and water.

Travel Industry

Comprises businesses that cater to the needs of people traveling for leisure or business, including transportation, accommodation, and recreational activities.

Hardware

Hardware refers to the physical components that make up a computer system or network, including the CPU, memory, storage devices, and input/output devices.