Which of the Following Is a Guideline for Responding Effectively

question 14

Multiple Choice

Which of the following is a guideline for responding effectively to rumours and negative information in a social media environment?

• A) Limit your online presence to prevent online attacks and malicious campaigns.
• B) Assume that a positive reputation still needs to be diligently guarded and defended.
• C) Respond to each and every rumour or piece of negative information that appears in social media.
• D) Wait until a negative situation occurs to engage with customers in a social media environment.

---

Definitions:

Legal Advice

Guidance given by a legal professional regarding the law or legal proceedings relevant to a client's specific situation.

Accounting Advice

Professional recommendations or guidance concerning the financial management, practices, and recording of a business or individual's affairs.

Rate of Return

A measure of the gain or loss on an investment over a specified period, expressed as a percentage of the investment's initial cost.

Cram-Down Round

A financing round typically at a lower valuation, in which existing shareholders have their shares diluted if they do not participate.