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Kumar Works for a Software Company That Sells CRM Systems

question 16

True/False

Kumar works for a software company that sells CRM systems and various other administrative and training services to call centers in Canada.Last week, he learned a new technique that helps him increase the number of products he sells per customer visit; hence, his total revenue per customer is up significantly.He has most likely mastered the art of cross-selling.


Definitions:

Free Association

Psychoanalytic technique in which a patient was encouraged to talk about anything that came to mind without fear of negative evaluations.

Insight-Oriented Therapy

A form of psychotherapy aimed at increasing a patient's awareness of underlying motives and defenses.

Psychoanalysis

A therapeutic technique and theory of psychotherapy developed by Sigmund Freud, focusing on unconscious processes influencing behavior.

Sigmund Freud

An Austrian neurologist and the founder of psychoanalysis, a method for treating psychopathology through dialogue between a patient and a psychoanalyst.

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