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The prospect states that, "This lockable gas cap is a bit of an inconvenience to have to open with a key." You respond with, "Yes, I can appreciate that; however, we designed them like that so that thieves wouldn't be able to steal your expensive gasoline.Don't you think that's a great feature?" What techniques is the salesperson using?
Economic Profit
The difference between the total revenue received from the sale of an output and the total opportunity costs of the inputs used.
Economic Losses
Monetary losses incurred from business operations or other economic activities, often delineated from accounting losses.
Positive Profit
A financial gain that occurs when the revenues earned exceed the costs incurred.
Production Level
The quantity of goods or services that a firm or economy produces within a given time period.
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