Both the B2B and B2C Buying Processes Begin with

question 70

Multiple Choice

Both the B2B and B2C buying processes begin with

• A)central planning.
• B)need recognition.
• C)postpurchase dissonance.
• D)alternative evaluation.
• E)order specification.

---

Definitions:

Interest

The cost of borrowing money, typically expressed as a percentage, charged by lenders to borrowers.

Credit Cards

Financial tools issued by banks that allow users to borrow funds within an agreed limit for purchases or cash advances.

APR

Annual Percentage Rate, a measure used to calculate the cost of borrowing, including interest and other charges, expressed as a yearly rate.

Finance Charges

The total cost of borrowing, including interest and any other charges assessed by the creditor.