Southwest Airlines Operates a Blog Called Nuts About Southwest

question 63

Multiple Choice

Southwest Airlines operates a blog called Nuts About Southwest. A group of employees share the responsibility for posting items of potential interest to customers-for example, short videos about Southwest's travel destinations, articles (with photos) about special events, and news about airline promotions. Nuts About Southwest is an example of a

• A)corporate blog.
• B)network blog.
• C)personal blog.
• D)professional blog.
• E)social blog.

Understand how competition affects producers and consumers differently.

Recognize the importance of creating and sustaining competitive advantages to capture value in a market.

Understand the concept of platform strategies and the importance of complementary innovation.

Grasp the basis of the Resource-Based View (RBV) including resource immobility and heterogeneity.

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Definitions:

Dependent Clause

An assembly of words featuring a subject and a verb, which lacks the capacity to communicate a complete concept and cannot exist as an independent sentence.

Complex Sentence

A sentence that contains one independent clause and at least one dependent clause, expressing more nuanced ideas.

Sentence Structure

The arrangement of words and phrases to create well-formed sentences in a language, crucial for clarity and effectiveness in communication.

Subordinate Clauses

A part of a sentence that contains a subject and a verb but cannot stand alone as a complete sentence; it depends on the main clause to make sense.