The Three Elements of Any IMC Strategy Are the Consumer

question 2

Multiple Choice

The three elements of any IMC strategy are the consumer, the channels, and

• A)the receiver.
• B)the product.
• C)evaluation of the communication.
• D)the company.
• E)event sponsorship.

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Definitions:

Hate-Based

Actions or behaviors motivated by intense dislike or prejudice against a person or group, especially due to their race, religion, ethnicity, sexual orientation, or other identities.

Legally Imposed

Regulations or conditions that are mandated by law or legal authority.

Advantaging Systems

Structures and institutions that disproportionately benefit certain groups over others based on race, gender, class, or other characteristics, often reinforcing social inequities.

White Privilege

The societal privileges that benefit people identified as white, beyond what is commonly experienced by non-white people under the same social, political, or economic circumstances.