The Service Gaps Model Is Designed to Highlight Those Areas

question 49

Multiple Choice

The Service Gaps Model is designed to highlight those areas where

• A)service providers provide the best possible service.
• B)manufacturers are cutting corners on product quality.
• C)customers believe they are getting lower quality service than they should.
• D)service providers know more than their customers.
• E)delivered service exceeds expected service.

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Definitions:

Investment Horizon

Investment horizon refers to the total length of time that an investor expects to hold a security or a portfolio.

Promised Yield

The return that a bond issuer indicates to the bondholder that will be received, factoring in the interest rate and the term.

Cash Flow Matching

A strategy of investing in such a way that cash flows from the investments will meet the investor's outflows when needed, often used in pension planning and managing corporate finances.

Active Bond Portfolio

A portfolio of bonds managed with the intention of outperforming the market through various strategies, such as sector rotation and duration management.