Tyler Realizes That the Trucking Company Can Purchase Tires from Other

question 15

Multiple Choice

Tyler realizes that the trucking company can purchase tires from other tire companies. With this in mind,Tyler should most likely:

• A)promote Kaygo as the industry leader even if this is untrue
• B)ignore the features and benefits of the lowest-priced competitor
• C)point out quality problems with the firm's current tire provider
• D)highlight the drop in prices of Kaygo tires in the last five years
• E)focus on favorable differences between Kaygo tires and the next-best alternative

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