Which of the Following Statements Would NOT Be an Application

question 12

Multiple Choice

Which of the following statements would NOT be an application of the marketing concept?

• A)Let's speed up production and get these products to customers faster by eliminating the field test.
• B)Let's show these product designs to some prospective buyers for their reactions.
• C)Let's examine our points of distribution to see if we're reaching the market effectively.
• D)Let's do some research to see which colors consumers prefer.
• E)Let's ask customers which products they used most heavily.

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Definitions:

Risk Passes

A term used in sales and contract law signifying the point at which the risk of loss or damage to goods transfers from the seller to the buyer.

Destroyed Goods

Items or products that have been damaged to the point where they can no longer serve their intended purpose.

Commercial Reasonableness

Reasonable commercial standards of fair dealing, required of merchants in addition to honesty in fact.

Fair Dealing

A legal doctrine that allows for limited use of copyrighted material without permission from the copyright holder, typically for purposes of criticism, review, or education.