XFormation Is a Company That Develops and Delivers Custom Trainings

question 76

Multiple Choice

XFormation is a company that develops and delivers custom trainings for products, procedures, and change at companies. XFormation developers have extensive knowledge of adult learning theory, and the trainers are dynamic, engaged teachers.
-Xformation's marketing mix needs to:

• A)be balanced across all four of the Ps because the product is not complicated or difficult to understand
• B)rely heavily on promotion,especially personal selling,to help the client purchase custom trainings
• C)focus on price,because XFormation's competition can provide identical training at a lower price point
• D)further refine the product,and offer more standardized options for clients
• E)pay more attention to place,and consider how the location of the office affects sales volume

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Definitions:

Dividends

Payments made by a corporation to its shareholder members, usually derived from the company's profits.

Net Income

The profit of a company after all expenses, taxes, and costs have been deducted from total revenue.

Financial Analysis

The process of evaluating businesses, projects, budgets, and other finance-related entities to determine their performance and suitability.

Ratio

An expression of the mathematical relationship between one quantity and another. The relationship may be expressed either as a percentage, a rate, or a simple proportion.