Roni Harris, a College Student in the Business Department of Her

question 4

Multiple Choice

Roni Harris, a college student in the business department of her local university, originally planned to major in accounting. However, she discovered an interest in product marketing and sales and is taking courses in these areas.

-Roni,who lacks sales experience,has been assigned a mentor,Mark,who has been in the Compu-Tex sales department for 10 years. Mark tells Roni that he believes the best way to build long-term relationships with customers is to follow the CARE model. What should Roni most likely do if she takes Mark's advice?

• A)Emulate Mark's speech and gestures when he gives sales presentations to clients.
• B)Ask Mark for a list of qualified prospects to improve her chances of closing a sale.
• C)Use CRM systems to ensure that clients receive software updates.
• D)Follow through on customer service commitments.
• E)Use positive self-talk to build her self-esteem.

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Definitions:

The Poor

Individuals or groups who lack the financial resources to meet a standard of living considered normal or comfortable in their society.

Social Class Ladder

A system of social stratification based on income, wealth, education, and occupation, which affects individuals' opportunities and social status.

Intersection

A concept often used in sociology to describe the ways in which social categories such as race, gender, and class interact on multiple and often simultaneous levels, contributing to systematic social inequality.

Race And Class

Intersecting social categorizations that significantly impact an individual's life experiences, opportunities, and interactions within societal structures.