Political Consultants Have Been Using Marketing Research for Decades to Help

question 65

Multiple Choice

Political consultants have been using marketing research for decades to help their candidates understand

• A)who makes up the voting public and how to reach them.
• B)what ethical lapses they can get away with.
• C)which consumers spend the most money.
• D)how large their campaign signs should be.
• E)how to buy the votes they need.

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Definitions:

Export Supply Curves

Graphical representations showing the relationship between the price of a good on the international market and the quantity of the good that a country is willing to export.

Import Demand Curves

Graphical representations that show the quantity of goods a country is willing to import at different price levels.

Upsloping

Describes a line or curve on a graph that moves higher as it goes from left to right, indicating an increase in the variable being measured.

Production Possibilities

A concept in economics that describes the different combinations of goods and services that can be produced given fixed resources and technology.