Factors Such as Differences in Payment Methods (Lack of Credit

question 119

Multiple Choice

Factors such as differences in payment methods (lack of credit and credit cards) , the need for improved reliability and security with regard to the mail, telephone, and Internet systems, and government regulations create challenges for ________ in the global market.

• A) direct marketing
• B) advertising
• C) personal selling
• D) sales promotion
• E) publicity

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Definitions:

Georg Simmel

Georg Simmel was a German sociologist and philosopher known for his contributions to social theory and for his analysis of the dynamics of social relationships and urban life.

Louis Wirth

A sociologist known for his work on urban life and social structures, particularly his studies on urbanization and its effects on social behavior.

Herbert Gans

An influential sociologist known for his work on urban issues, culture, and the concept of public space in American society.

Urbanism

The study of the characteristic ways of interaction of inhabitants in urban areas, which are distinct from rural areas.