Which of the Following Statements Regarding a Market Share Pricing

question 116

Multiple Choice

Which of the following statements regarding a market share pricing objective is most accurate?

• A) A market share objective is often difficult for product managers since stockholders are looking for immediate dividends (return of profits).
• B) Although increased market share is a primary goal of some firms, others see it as a means to other ends, such as increased sales or profits.
• C) Selecting market share as a pricing objective is particularly effective if industry sales are growing.
• D) An advantage of market share as a pricing objective is that it is particularly insensitive to competitors' actions.
• E) Ironically, a market share objective is realized by raising prices in order to increase consumer confidence during the decline stage of a product's life cycle.

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Definitions:

Typing Speed

The rate at which a person can type text, often measured in words per minute.

Variation

The occurrence of differences or changes in the characteristics of entities within any population, leading to diversity.

Manipulation Of Typing Speed

the deliberate adjustment or control of one's typing speed, which can be applied for various purposes, such as reducing typos or matching the pace in a typing tutorial.

Independent Variable

A variable in an experiment that is manipulated to observe its effect on the dependent variable.