The Total Sales of a Product That a Firm Expects

question 185

Multiple Choice

The total sales of a product that a firm expects to sell during a specified time period under specified environmental conditions and its own marketing efforts is referred to as the

• A)prognostication.
• B)sales forecast.
• C)guesstimate.
• D)marketing intuition.
• E)market potential.

---

Definitions:

Alcoholics Anonymous

A self-help group aimed at aiding individuals to recover from alcoholism through shared experiences and mutual support.

Trained Therapist

A professional who has received specialized education and training in providing psychological counseling and therapy.

Deinstitutionalization

The process of releasing individuals from institutional care (such as psychiatric hospitals) to community-based treatments.

Mental Hospitals

Facilities specialized in the treatment and care of individuals with mental health disorders.