Examlex
Apple Inc. is an example of a manufacturer brand.
Synonymous
Having the same, or nearly the same, meaning as another word or phrase in the same language.
Perceived Value
The customer's evaluation of the worth of a product or service based on its ability to meet their needs and expectations compared to the cost.
Brand Personalities
Human characteristics or traits attributed to a brand that shapes consumers' perceptions and relationships with the brand.
Quantitative Analysis
The process of using statistical and mathematical models to evaluate and analyze numerical data.
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