To Get an Idea of Market Segments in a Foreign

question 1

Multiple Choice

To get an idea of market segments in a foreign country, the marketer can first group regions within countries across the world by macroeconomic variables.An illustration of one of these macroeconomic variables would be:

• A)level of industrial development.
• B)purchase preferences.
• C)services sought.
• D)lifestyles.
• E)purchase frequency.

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Definitions:

Massed Practice

A learning strategy that involves studying material intensively over a short span of time without taking breaks.

Mnemonic

A device, such as a pattern of letters, ideas, or associations, that assists in remembering something.

Method of Loci

A mnemonic strategy involving the use of familiar spatial environments to easily recall information.

Memoranda

Written notes or records used for communication or to aid in remembering information.