Coca-Cola Drink Vending Machines Are Found All Over the World

question 153

Multiple Choice

Coca-Cola drink vending machines are found all over the world.The newest machines have an interactive screen that runs advertisements and allows users to obtain free photos of themselves and ringtones after they have bought a drink.The reason for the introduction of this new style vending machine is to "allow the company to interact more directly with its customers." According to a SWOT analysis,the technology used by these machines is an example of a(n) :

• A) strength because it is part of Coke's external environment
• B) advantage because it is part of Coke's marketing environment
• C) weakness because Coke cannot control technology
• D) opportunity because it is part of Coke's external environment
• E) benefit because Coke has the resources to make use of the new technology

---

Definitions:

Tranches

Tranches are divisions or portions of debt or securities designed to divide risk or group characteristics in a way that is appealing to different investors.

CDO Cash Flows

Refers to the cash flows associated with Collateralized Debt Obligations, a type of structured asset-backed security segmented by different risk levels.

Higher-risk Tranches

Segments of a debt instrument (like a mortgage-backed security) that have a greater risk of default but offer higher returns to compensate.

Yield Curve

A graph showing the relationship between bond yields and their maturities, indicating the differences in yield over various durations.