Woolworths Is Planning to Redesign the Store Layout of Their

question 1

Multiple Choice

Woolworths is planning to redesign the store layout of their supermarkets to maximise customer flow and the exposure of impulse goods. Which of the following research methods would be most useful to help Woolworths gather the data required for decision-making?

• A) Experiment
• B) Survey
• C) Observation
• D) Depth interview

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Definitions:

Quantity Demanded

The total amount of a good or service that consumers are willing and able to purchase at a given price in a specific period.

Good Changes

Positive alterations in circumstances or conditions, often implying improvements or advancements.

Price Elasticity

A metric that quantifies the responsiveness of the demand for a product to changes in its price.

T-Shirt Manufacturer

A company or individual involved in the production of T-shirts, overseeing the process from fabric selection to the final product.