All of the Following Are Bases for Psychographic Segmentation EXCEPT

question 87

Multiple Choice

All of the following are bases for psychographic segmentation EXCEPT:

• A) benefits
• B) personality
• C) motives
• D) lifestyles
• E) geodemographics

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Definitions:

Increased Accuracy

The enhancement of precision or correctness in measurement, observation, or analysis.

Simple Random Sampling

A method of selecting a sample in which every member of the population has an equal chance of being chosen.

Youngsters

Youngsters refers to children and teenagers, often implying a focus on their development, education, and socialization.

Confidence Interval

A confidence interval is a range of values, derived from sample data, that is likely to contain the true value of an unknown population parameter with a specified level of confidence.