Marketing Communications That Is Directed to the Target Audience Using

question 32

Multiple Choice

Marketing communications that is directed to the target audience using a mobile device with wireless access is known as .

• A)Social media
• B)Earned media
• C)Public relations
• D)Mobile marketing

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Definitions:

Ellipsis

A punctuation mark (...) used to indicate the omission of words, or a pause in speech.

Note-taking

The practice of recording information extracted from another source for future reference.

Encoding

The process of converting ideas and thoughts into symbols or codes in communication.

Encapsulate Meaning

To encapsulate meaning involves summarizing or condensing the essence or core idea of a message or concept into a more succinct form.