A Target Market Is a Specific Group of Customers on Whom

question 111

True/False

A target market is a specific group of customers on whom an organisation focuses its marketing efforts.

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Definitions:

New Stimulus

An unfamiliar or novel trigger in the environment that has the potential to elicit a response from a person or an animal.

Hertz

A unit of frequency in the International System of Units (SI), symbolized as Hz, denoting one cycle per second.

Salivate

The production and release of saliva from the salivary glands in the mouth, often in response to the sight, smell, or taste of food.

Conditioned

The process by which an organism learns to associate two stimuli, leading to changes in behavior.