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When marketers advertise on a big online search engine like Google, they can reach the people they most want to reach.
Master Budget
A comprehensive financial plan made up of several smaller and specific budgets, combining them into one overarching budget.
Individual Budgets
Specific financial plans for departments, projects, or activities within a company, detailing expected revenues and expenses.
Selling Expenses Budget
This refers to a detailed plan that outlines all the expenses associated with the selling activities of a business over a specific period.
Sales Budget
A detailed forecast of a company's sales revenue expected to be generated in a specific time period.
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