With the Increase in the Use of Information Technology in the Buying

question 16

Multiple Choice

With the increase in the use of information technology in the buying process, _____.

• A) content marketing has reduced
• B) presale services have increased
• C) overall cycle times have accelerated
• D) mistakes have minimized
• E) postsale services have reduced

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Definitions:

Marginal Cost

The cost incurred by producing one more unit of a product or service.

TVC

TVC, or Total Variable Cost, encompasses the expenses that change in direct relation to the level of output produced, such as raw materials and labor costs.

TFC

Total Fixed Costs, which are expenses that do not change regardless of the level of production or business activity.

Marginal Cost

Marginal cost is the change in total production cost that arises when the quantity produced is incremented by one unit.